Details

Synopsis This straightforward money management guide encourages readers to reexamine their "mental accounting" habits, such as wisely spending paychecks while squandering bonuses or adding unnecessary items to an already costly purchase. By analyzing the psychological reasons behind financially questionable decisions, this book tells how to transform these ingrained thought processes into solid financial planning strategies.
| Size | | Length: | 220 pages | | Height: | 8.5 in | | Width: | 5.5 in | | Thickness: | 0.8 in | | Weight: | 13.8 oz |
Industry Reviews "WHY SMART PEOPLE MAKE BIG MONEY MISTAKES is...intelligent and valuable, documenting common financial errors carefully and persuasively. But its laundry-list style does tend to treat important and trivial matters alike....In any case, Messrs. Belsky and Gilovich take a large step toward educating consumers about their financial behavior and its causes." Wall Street Journal - Paula Throckmorton Zakaria (03/02/1999)
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