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War in the Boardroom: Why Left-Brain Management and Right-Brain Marketing Don't See Eye-to-Eye--And What to Do About It
(Hardcover, 2009)

Author: Al Ries, Laura Ries
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Format: Hardcover
ISBN-10: 0061669199
ISBN-13: 9780061669194
Mar 2009
Publisher: Collins Business
272 pages
Language: English
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Size
Length:272 pages
Height:8.8 in
Width:5.8 in
Thickness:1.0 in
Weight:13.6 oz


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