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The Fall of Advertising and the Rise of Pr
(Hardcover, 2002) Other Editions...

Author: Al Ries, Laura Ries
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Format: Hardcover
ISBN-10: 0060081988
ISBN-13: 9780060081980
Sep 2002
Publisher: Harpercollins
192 pages
Illustrated
Edition: 1
Language: English
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Size
Length:192 pages
Height:8.8 in
Width:5.8 in
Thickness:1.2 in
Weight:17.6 oz


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