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Format: Paperback
 ISBN-10: 0395908752
 ISBN-13: 9780395908754
 Sep 1999
 Publisher: Houghton Mifflin
 251 pages
 Language: English |
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* ML=ships from multiple locations, AE/AP/AA=ships from U.S. Military location.
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* ML=ships from multiple locations, AE/AP/AA=ships from U.S. Military location.
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Synopsis This accessible handbook describes a myriad of traditional and on-line marketing opportunities, and tells entrepreneurs how to devise an effective, integrated marketing strategy.
| Size | | Length: | 251 pages | | Height: | 9.0 in | | Width: | 6.3 in | | Thickness: | 0.8 in | | Weight: | 12.0 oz |
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