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Format: Hardcover
 ISBN-10: 0072410752
 ISBN-13: 9780072410754
 Jul 2002
 Publisher: McGraw-Hill
 741 pages
 Illustrated
 Irwin/McGraw-Hill Series in Marketing
 Edition: 7
 Language: English |
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Condition: Like New Seller's Comments: Like new hard back Marketing textbook. 7th edition. Excellent condition. Ships fast!
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