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Focus: The Future of Your Company Depends on It
(Audio, 1996)
Other Editions...
Author: Al Ries
 The author guides managers back on track and explains how companies that focus on core products and ...
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LIST PRICE $18.00 Save 84%
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Details

Synopsis The author guides managers back on track and explains how companies that focus on core products and get rid of extraneous, energy-wasting areas, are the most successful. With examples from a variety of industries, Ries reveals which corporations are focused--such as Volvo and McDonald's--and predicts the kind of corporate thinking that is destined to fail--such as new developments at Kodak that veer off from photography. 'Focus' defines a new standard for corporate competitiveness, explaining how all companies, large or small, can be their best.
| Size | | Height: | 7.0 in | | Width: | 4.5 in | | Thickness: | 0.8 in | | Weight: | 3.2 oz |
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Other Editions
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