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Format: Paperback
ISBN-10: 0060516402
ISBN-13: 9780060516406
Sep 2002
Publisher: Harpercollins
368 pages
Language: English |
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* ML=ships from multiple locations, AE/AP/AA=ships from U.S. Military location.
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Synopsis
Collins, author of GOOD TO GREAT, examines 18 companies and deduces what makes these choices "visionary", or what keeps some of them at the forefront of their respective sectors. BUILT TO LAST looks at a range of companies, from Disney to GM, contrasting their business models and strategies, showing how, in two similar companies, one succeeds while the other falls by the wayside.
| Size | | Length: | 368 pages | | Height: | 8.0 in | | Width: | 5.5 in | | Thickness: | 1.0 in | | Weight: | 9.6 oz |
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