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Format: Hardcover

ISBN-10: 0073381098

ISBN-13: 9780073381091

Jul 2008

Publisher: Irwin Professional Pub

838 pages

Language: English
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Advertising and Promotion: An Integrated Marketing Communications Perspective (Hardcover, 2008)
Author: George E. Belch, Michael A. Belch
Price: $131.00
Seller: uazipbooks (647Feedback is 500 to 999) 98%

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Full Description:
Product Category : Books
ISBN : 0073381098
Title : Advertising and Promotion: An Integrated Marketing Communications Perspective
EAN : 9780073381091
Authors : George Belch, Michael Belch
Binding : Hardcover
Publisher : McGraw-Hill/Irwin
Publication Date : 2008-07-01
Pages : 864
Height : 1.2000 inches
Width : 8.6000 inches
Length : 10.9000 inches
Weight : 4.4000 pounds
Keywords : General AAS, Advertising, General, Hardcover, Printed Books
Condition : Good